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Game Distribution

Explore a wider market for your game

A talent game can have a commercial life beyond its initial launch. Windstorm develops potential distribution opportunities with other casino operators, bringing the game concept, talent approvals and commercial structure into the same conversation.

Our focus starts with the US. Other markets are considered separately where the rights, operator fit and required approvals support them.

Find operators that fit the game

We assess opportunities around the operator’s audience, content needs and interest in the talent. The goal is to give a prospective partner a clear reason to consider the game, supported by an agreed creative presentation and a practical commercial proposal.

We also consider existing talent relationships and sponsorship commitments before approaching an opportunity.

Operator fit is assessed before an opportunity is approached.

Land-based routes may require a separate build or adaptation.

Take the concept to online casinos

For online placements, we coordinate the commercial discussions and technical assessment with the relevant operator, studio and distribution partners. The review covers integration requirements, approved territories and the support needed to make the placement workable.

Each operator agrees its own hosting arrangement. Access through one platform or casino does not automatically establish availability through another.

Explore land based opportunities

Land-based casinos offer a different way for audiences to encounter a talent game. We can explore suitable opportunities with casino and manufacturing partners where the concept supports a physical gaming format.

That route may require a separate build or adaptation, cabinet compatibility, testing and market-specific approvals. We assess the production and commercial requirements before proposing a placement; a digital game launch is not a commitment to a casino-floor installation.

Royalty basis, deductions and reporting are set out per placement.

Agree how each placement pays

Every approved distribution deal sets out the royalty basis, permitted deductions, reporting and payment terms. Talent and their representatives review the proposed use of the game and identity, including where the game may appear and for how long.

Game royalties are handled separately from any audience-referral or media arrangement. Where a casino wants both the game and a campaign with the talent, we define those opportunities together while keeping their economics clear.

Bring us the opportunity

Represent talent with an approved game concept? Operate a casino looking for distinctive content? Tell us what you have in mind, and we will explore whether there is a suitable distribution route.